Live demo
A bank's app, at the moment life changes
This is the Anchor prototype, embedded in a fictional bank. Pick a life event, choose whether it has happened or you're planning ahead, and get guided — one tap at a time — to a personalized checklist and a human advisor.
Guided, tap-only journeys
Every reply ends in a few taps — no free text, no dead ends. The customer always controls the depth.
Every number is grounded
Figures in a TIP or BENEFIT card come from a versioned rules engine with a citation — open “Source” under any card.
White-label by design
One product, any bank wrapper. Switch the skin and accent below and watch all six screens re-brand live.
Products from the bank's own catalog
For each life event, Anchor surfaces relevant products from the partner bank's own catalog. The products shown in this demo are examples.
Synthetic data only. Every bank shown is fictional; in production Anchor runs invisibly under the partner bank's brand.
Bank skin
Accent override
Layout, copy, icons and flow stay identical across every skin — only the background, accent and bank name change. That consistency is the point.